About This Course
BA1 - Fundamentals of Business Economics focuses on providing candidates with an understanding of the areas of economic activity relevant to an organisation’s decisions and, within this context, the numerical techniques to support such decision-making. Therefore, BA1 is designed to cover the following key areas.
- Economic and operating context of business (i.e. how the factors of competition, the behaviour of financial markets and the economic policy of
government can influence the performance and decisions of an organisation)
- Information available to assist management in evaluating and forecasting the behaviour of consumers, markets and the economy in general.